Websites for rural Alberta trades

Get the phone ringing.
Proven in 90 days, or it's free.

Guarantee: at least 5 real inquiries in the first 90 days after launch, or a full refund. Conditions apply, like answering your phone and sending our review text to 10 past customers. See the terms.

Range Road Web helps small and medium businesses get the phone ringing with fresh online content and SEO that has evolved with the industry, including AI search.

New: every new site comes with its own AI assistant. Your website answers questions and books jobs, even while you're on a job site.

  • ✔ See your site before you pay
  • ✔ Prices posted below
  • ✔ One client per trade per town

AI assistant · Example Septic Co.

Do you come out to Hay Lakes? Need a pump-out this week.

Yes, Hay Lakes is in our area. Pump-outs usually run $X to $Y depending on tank size. I can book a time or have the owner call you. What's your name and number?

Dale, 780-555-0142. Thursday works.

Thanks, Dale. I've sent your request for Thursday. The owner will text to confirm.

📲 Text to owner: New request: Dale, Hay Lakes, pump-out, Thu

Example only. Labelled as an assistant, it answers from info you approve and passes everything else to you.

How it works

Three steps. About 30 minutes of your time, total.

  1. 1

    We build your sample, free

    We make a one-page site for your business from your public info and text you the link. Look at it on your phone. No cost, no strings.

  2. 2

    Like it? Send a few photos

    Text us 5 to 10 job photos and answer a few quick questions. We set up your AI assistant, tune up your Google Business Profile and go live within 7 business days.

  3. 3

    We prove it every month

    Calls, texts, quote requests and assistant leads are tracked. You get a one-page Proof Report each month, in plain English.

Included with every new site

Your website answers questions and books jobs, even while you're on a job site.

Every new site gets its own AI assistant: a chat helper set up on your company, your services and products, your price ranges and your service area. It helps you catch after-hours questions and texts you the details, so getting a quote from you is easy.

  1. 1

    We set it up on your business

    We draft the facts: what you do, roughly what it costs, which towns you cover, your hours and what you don't do. You check and approve them. It only answers from that.

  2. 2

    It answers customers day and night

    It answers common questions, takes the customer's name, phone number and job details, then books a time you've set aside or sends you a quote request.

  3. 3

    You get a text

    The details land on your phone so you can call back when it suits you. You can read every conversation, and your monthly Proof Report counts them.

  • ✔ Clearly labelled as an AI assistant. It never pretends to be you.
  • ✔ Answers only from info you approve. Everything else goes to you.
  • ✔ Shares only the price ranges you approve. Firm quotes come from you.
  • ✔ It doesn't replace you. It handles the common questions so you can get back to work.

Clear pricing. No surprises.

Canadian dollars, plus GST (Goods and Services Tax). One plan with everything included, plus an optional add-on. The site is yours.

First 5 clients

Founding Five

$990 one-time

+ $129/month, locked for 12 months

  • Everything in Own It, AI assistant included
  • $129/month for your first 12 months, then $149
  • Month-to-month after 3 months
  • In return: we share your results, if they're good, with your OK
Claim a founding spot

Get Found add-on

+$300 /month

Local SEO (search engine optimization) + GEO

  • 2 new service-by-town pages a month
  • Monthly Google Business Profile post
  • Fresh content: answers to the questions customers ask
  • Directory listing clean-up
  • Quarterly AI-visibility re-check
  • 3-month minimum
Ask about Get Found

Included free with every plan

  • Google Profile Tune-Up: categories, services, service area, photos, Q&A (questions and answers). We work as a manager on your profile. We're not Google.
  • Review-Request Kit: ready-to-send text wording and a QR (quick response) code card for your truck or invoices.
  • AI Visibility Check: we ask ChatGPT, Gemini and Google's AI who does your work in your town, before launch and at day 90, with screenshots.
  • Call tracking + missed-call text-back: on a local number that rings your cell.
  • Two seasonal banner swaps a year: "Booking spring septic now."

Founding Five: our first 5 clients get $990 setup and $129/month locked for 12 months, AI assistant included, in exchange for letting us share their results, if they're good.

Proven Calls or It's Free

If your new site hasn't brought you at least 5 real customer inquiries in the first 90 days after launch, you choose: a full refund of everything you've paid us, or we keep working free until it does. You keep your site files and your domain either way.

What counts

  • Calls to your site's tracking number from a unique caller, 30 seconds or longer
  • Texts from real people asking about work
  • Quote forms with a real name and phone or email
  • AI assistant leads with a real name and phone number
  • No spam, robocalls or sales pitches. You see the full call log.

Your part (fair's fair)

  • Approve your site and your assistant's answers, and send photos, within 14 days
  • Give us manager access to your Google profile
  • Answer or return calls and assistant leads within 1 business day
  • Send our review text to 10 past customers in the first 30 days
  • Be open for that work during the 90 days (we set the window for seasonal trades)

The refund covers your setup fee and all monthly fees paid in the first 90 days: up to $1,937 on Own It or $1,377 at Founding Five pricing, plus any Get Found fees. Domain registration stays yours and isn't refunded. Full terms are in your one-page agreement.

Why AI search matters for a trades business

More people now ask an app like ChatGPT, or read Google's AI answer at the top of the page, instead of scrolling through a list of links. Ask "who pumps septic near Camrose?" and you get a short answer naming a couple of businesses.

Those tools can only recommend businesses they can find clear, consistent information about: what you do, which towns you serve, your phone number, and proof that you're real. A Facebook page and a Maps pin often aren't enough.

GEO (generative engine optimization) just means making your business easy for those tools to find and trust. It's the same honest basics as good local SEO, done carefully. We check what the AI says about your trade in your town before we start and again at day 90, with screenshots, so you can see it for yourself.

Who we serve

Owner-operated trades in small-town and rural Alberta, especially the ones who are great at the work and too busy for marketing.

Water well drillingSeptic & vacuum truckExcavating & bobcatFurnace & HVACConcrete & flatworkLawn care & snow removalTree serviceFencingPlumbing & gas fittingElectricalEavestrough

Towns and counties

Camrose · Wetaskiwin · Leduc · Millet · Hay Lakes · Tofield · Bawlf · Calmar · Bashaw · New Norway · Devon · Killam · Armena · Sedgewick · Camrose County · County of Wetaskiwin · Leduc County, plus acreages and farms in between.

Proof, the honest way

We're new, so we won't show you made-up reviews. Here's exactly how we'll prove results to you instead.

Tracked calls

Every call to your site's number is logged with the date, time and length. You see the raw log, not just a total.

AI assistant conversations

How many chats your assistant had, how many left a name and phone number, and how many came in after hours. You can read every conversation.

Google profile actions

Calls, direction requests and website clicks from your Google Business Profile, reported every month.

AI answers, before & after

Screenshots of what ChatGPT, Gemini and Google's AI say about your trade in your town, on day 0 and day 90.

Founding Five client results will be posted here once they're real, with each client's written permission.

A small local business helping small local businesses

I'm Jon Mitchell. I live and work in the Edmonton–Camrose–Leduc–Wetaskiwin area, and I own and run Range Road Web Co. I'm not a big-city agency and I'm not a template farm. When you call, you get me.

I started this because I kept seeing good local outfits with solid reviews and no website, or one that didn't work on a phone. Meanwhile the jobs went to whoever showed up first on Google, and now on AI apps too.

My rules are simple: clear pricing, no BS, and I prove it works or you don't pay (the guarantee terms are written down above).

Jon Mitchell, owner

FAQ (frequently asked questions)

Is the sample site really free?

Yes. We build a one-page sample using your public info so you can see it on your phone. No cost, no contract. If you don't want it, we take it down within 7 days.

How much does it cost?

Own It is $1,490 one-time plus $149 a month for hosting, edits, call tracking, your AI assistant and a monthly Proof Report. It's month-to-month after the first 3 months. Our first five clients (Founding Five) get $990 setup and $129 a month locked for 12 months. The optional Get Found local SEO and GEO add-on is $300 a month. Prices are in Canadian dollars plus GST.

What does the AI assistant do?

It's a chat helper on your website, set up on your services, price ranges, service area and hours. It answers common customer questions any time of day, takes the customer's name, phone number and job details, books a time or sends you a quote request, and texts you the details. It helps you catch after-hours questions. It doesn't replace you.

What if the assistant gets something wrong?

It only answers from the info you approve. For anything else, it takes the customer's details and tells them you'll call back. You can read every conversation, and if you don't like an answer, we fix it, usually the same day.

Do customers know it's AI?

Yes. It's clearly labelled as an AI assistant in the chat window. It never pretends to be you or a staff member.

Does the assistant quote prices?

Only the price ranges you approve, like “pump-outs usually run $X to $Y depending on tank size.” Firm quotes always come from you.

How does the guarantee work?

If your new site doesn't bring at least 5 real customer inquiries in the first 90 days after launch, you choose: a full refund of what you've paid us, or we keep working free until it does. Tracked calls, texts, quote forms and assistant leads with a real name and phone number count. A few simple conditions apply, like answering your phone and sending our review-request text to past customers.

Do I own my website and domain?

Yes. The site is yours from day one, and your domain and Google Business Profile are registered in your name. The monthly plan covers hosting, care, call tracking and the assistant. Those are live services, so if you cancel, they switch off, but your site files and domain stay yours.

Am I locked into a contract?

It's month-to-month after the first 3 months. Get Found has a 3-month minimum because local search takes a few months to build.

What is GEO?

GEO stands for generative engine optimization. It means making sure AI tools like ChatGPT, Gemini and Google's AI answers can find clear, accurate information about your business, so they mention you when someone asks who does your kind of work near them.

How much of my time does this take?

About 30 minutes total. Send us 5 to 10 photos and answer a few questions by text. We write the site, draft your assistant's answers for you to approve, and set up your Google Business Profile as a manager.

Do you work with my competitors?

No. We take one client per trade per town, so we're never building the same pages for two outfits competing for the same jobs.

Get your free sample site

Tell us who you are and we'll build a sample for your business, usually within a few business days. Then picture it answering your customers' questions and texting you their details while you're on a job. No cost, no obligation.

We launch about 4 new sites a month.

Quote requests open soon. This form isn't accepting requests yet, and nothing you type here is sent or saved. Contact options are coming with launch.

Get your free sample site